Nonprofit Marketing Webinar Hub

Do your donors know how you use their data?

June 17, 2:00 pm ET

As the use of data has grown across industries, so has the issue of data privacy among consumers. Many nonprofits want to reassure their donors that their organizations are responsible stewards of personal information, just as they are with charitable gifts.

But what do donors actually want when it comes to using their data? And where should nonprofits draw the line when it comes to transparency?

In this webinar, we’ll discuss:

  • Donor sentiment on the use of data
  • Data privacy legislation across the U.S.
  • How fundraisers can find the right balance
Cathy Folkes-4

Cathy Folkes

Chief Data Officer

RKD Group

Shannon McCracken

Shannon McCracken


The Nonprofit Alliance


Michael McCarn

Director of Information Technology and Web Services

American Institute for Cancer Research 

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On-Demand Webinars

See below to view full videos from our past webinars and to learn more about our upcoming discussions. We hope to see you there!